Microsoft is barely aware of the day to day crisis


Microsoft is barely aware of the day-to-day crisis
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Microsoft is barely aware of the day-to-day crisis





The current pandemic has had a minimal impact on Microsoft’s balance sheets in the last quarter. However, the last weeks up to the cut-off date showed where the journey would go if the figures of recent times were added up.

After all, the pandemic and the measures taken to contain it largely started in March, especially in the major Western markets. This is expected to have a deeper impact in the current second quarter. After all, Redmonder Management was nonetheless able to meet expectations for more concrete statements at various points.

In the licensing business for the various software products, the emerging crisis first became apparent - especially in the business with small and medium-sized enterprises, which, because of the uncertain situation or complete temporary closures, first of all pushed investments in new Windows and Office licenses to the rear. But the marketing of advertising places on the Linkedin business network also fell noticeably, it was said.

Microsoft: sales 20Q3 ! Sales development at Microsoft





On the other hand, a positive trend could be seen in OEM licenses for Windows. After all, when it became clear that many people are now likely to be sitting at home and working from there, notebook sales are attracting worldwide. There could have been significantly better sales figures if the problems in the Chinese economy had not limited production volumes. Notebooks have become a scarce commodity in some places.

In the third quarter that ended, Microsoft recorded a year-on-year increase in sales of 15 percent to 35 billion dollars. As a result, the company was able to improve its net profit by 22 percent to 10.8 billion dollars.

"We have basically experienced the digital transformation of two years in two months," said Microsoft CEO Satya Nadella. This is basically going through all areas, from education, team cooperation, through the network, sales and customer service, to major cloud projects and security issues. He was confident that it would pay off, which Microsoft has invested in direct cooperation with customers for a long time, so that the future will be well over.

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